AFS We are a host family

Intercultural exchange guarantees an open, tolerant society. This is what AFS stands for, organizing exchange programs worldwide where young people stay with host families.

With our new campaign #wirsindgastfamilie, we want to inspire even more families to get involved.

To this end, we portrayed three host families and accompanied them for part of their journey within their own four walls.

Field:
Education
Customer:
AFS Interkulturelle Begegnungen e.V.
Year:
2023
Projects:
MotionCampaignsSocial Media
Links:
wir-sind-gastfamilie.de
Director: Peter Haueis
Photographer: Tian Stöhr
Two portraits of women of different ages. A younger woman with long brown hair wears a green sweater and looks to the side, an older woman with short gray hair smiles in a black top in a bright interior.
Three people sit in the dimmed light around a large, illuminated puzzle spread out on the floor. A bookshelf and furniture can be seen in the background while the group works together on the puzzle with concentration.
Two young people in a room - a young man with curly hair in a black sweater sits at a table, smiling and relaxed. A young woman with blonde hair sits in a grey outfit against a wall, knees drawn up, looking gently to the side.
Two people are sitting on a bed with a floral blanket. One person in a green sweater is lying down reading, while the other person in black is sitting next to them, smiling. The room feels cozy and relaxed.
Three women of different generations stand close together in a billboard frame at a subway station. They are wearing modern clothing in dark tones and are smiling confidently at the camera. The poster presents a campaign for host families with the slogan "We are sporty, enthusiastic about languages, and open-minded".
A billboard and two postcards featuring a group photo of five people promoting a host family campaign. The materials are in shades of pink and blue and depict people of various ages against a cityscape backdrop. Advertising for the host family program, presented on a poster stand and on promotional materials.
Gray mailbox with a pink DARS host family sticker. The sticker displays the text "WIR SIND GASTFAMILIE." (WE ARE A HOST FAMILY.) on a white background.

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