Berlin Choc

For the Aktionsbündnis Fairer Handel Berlin, the project communication was created around BERLIN CHOC – a fair-trade, certified organic chocolate from Berlin. The goal was to combine enjoyment with responsibility and to create a product that stands for fair trade, ecological sustainability, and social justice. The chocolate impresses not only with its taste, but also through its fully compostable packaging and transparent supply chain. The project was made visible through targeted public relations, an appealing website, and distribution in selected Berlin stores as well as online.

Field:
NGOs & Aid OrganizationsPublic Institutions & Authorities
Customer:
Berlin Fair Trade Alliance
Year:
2025
Projects:
BrandingCampaignsGraphic Design
Links:
berlinchoc.de
Special competences:
Illustrations
Two fair-trade organic chocolate bars from Berlin Choc in bright colors against a green background, one wrapper open, the other closed, with graphic design elements in red, yellow, and orange.
Two BERLIN CHOC chocolate bars in a graphic, minimalist design with an orange-green color contrast; on the left, a colorfully illustrated package, on the right, a geometric depiction with a stylized cocoa bean, both featuring the logo and a note about fair-trade organic chocolate.
Three posters for BERLIN CHOC, a fair-trade organic chocolate, in yellow, white, and green, with the slogan "FOR ALL PEOPLE" and graphic illustrations on a brick wall, communicating the brand identity and the product's social message.
Two posters with an orange and white color scheme for Berlin Choc, a fair-trade organic chocolate. Striking typography and illustration communicate the message "For All People" and visualize the product's sustainability aspects.
Two posters featuring a graphic illustration of a chocolate bar and stylized hands, symbolizing a connection to cocoa. The posters use bold green and yellow colors and are part of the communication for Berlin Choc, a fair-trade organic chocolate.
Exterior view of a retail store with an A-frame sign and a close-up of BERLIN CHOC chocolate packaging in various colors and designs, representing fair trade principles and sustainable product design.
Colorful posters on a house wall with graphic illustrations and the slogan "FOR ALL PEOPLE" in various colors and styles, with a ribbon of windows above. Below are graffiti-like lettering and markings.

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